The shop window
is your
fitting room.

Fashion Mirror began with a simple frustration: a dress in a window, a size that might be wrong, and no way to know without the changing room.

We are ALIANTICO, a London studio. Fashion Mirror is our answer — a mirror you carry, that shows you any garment on you and tells you the size to buy, so the decision happens where the desire does: on the street, on the sofa, in the shop.

We believe the technology should be invisible and the clothes and the person should be the heroes. Everything in the product is built to that rule.

Brands and retailers

Fashion Mirror is a bridge between people, garments and the houses that make them. If you would like your size charts verified in the mirror, your product pages to open straight into a try-on, or to talk about partnership, start with the 30-day pilot.

Press

Images, boilerplate and a demo look on request in the press kit.